FAQ: Why Do Other Fractional Experts Partner with You?
At Sebastian Lane Consulting, we often work with other fractional experts, outsourced professionals, and consultants to assist them with their clients’ sales processes. Complementary fractional experts—like CFOs, HR, and marketing professionals—enjoy working with us because we can help improve their client’s company and sales management, without stepping on their toes.
In this blog, we explore which companies require the help of fractional services, when to consider partnering with other fractional experts, what to look out for when working with clients, and why our fractional partners work with us.
Which Companies Require Fractional Services?
Any company without full-service, in-house capabilities can use the services of a fractional expert—especially when they need someone to temporarily work with their team as opposed to outsourcing or getting recommendations from a consultant. Also, any company with an owner or managers who are wearing too many hats and cannot focus on what is important in their role. Typically, these companies need someone to come in, see the bigger picture, create a process, and work with their team directly to implement it. This is exactly what we do when we help clients create and implement a proven & repeatable sales process. Fractional experts can alleviate the pressure and give back their time so the business can grow more freely.
When to Consider Partnering with Other Fractional Experts
When providing clients with your fractional services, consider what areas outside of your expertise frequently come up. Then, start to build a list of trusted partners who can help your clients in these areas.
At Sebastian Lane Consulting, we partner with other fractional experts to better serve our clients and their needs. We always listen to our clients and look out for opportunities to help outside of our own expertise. For example, we may go into a client engagement to help with their sales process, only to realize they also need help organizing their finances or managing their people. In these situations, we consider whether our fractional CFOs and HR partners would be a good fit for the client and if an introduction is appropriate. If we believe our partners are the right fit and our client is interested, we will engage the fractional expert for their services.
What Should I Look Out for When Working with Clients?
When fractional experts are working with clients and considering whether to partner with another fractional expert like us, there are several things to look out for. We have compiled a list of common issues or roadblocks companies and business owners face before calling us:
Exasperated business owners wearing too many hats and/or facing burnout
Business owners attempting to manage teams outside of their expertise
Business owners who dislike or are bad at social interactions and selling
Companies with poor proposals that are not client-focused
Companies posting full or part-time sales manager positions
Companies with increasing revenues but plateaued or decreasing net incomes
Companies that move from crisis to crisis
Companies with too many inefficiencies in running the day-to-day
Companies in need of a change of strategy for growth
Business owners who are not retaining enough of their profits
Why Do Fractional Experts Partner with You?
Our fractional partners typically find the most value in our fresh perspective on sales and operations—all based on real-world experience. Our clients consistently note that our two greatest values have been a third-party perspective and duplication of their personal time through a proven and repeatable sales process.
Ultimately, most people like that we maximize their time within their comfort zones, minimize negativity, and drive sales.
If you have any questions about our fractional services, call Sebastian Lane Consulting at 443-534-6783 or email us at jesse@sebastianlaneconsulting.com to schedule your free consultation.